Our Story

Made for staying in.

Oversized blanket hoodies, plush blankets and fluffy loungewear for the best part of the day: the bit where you get to be cosy.

Snoodie began with a simple feeling: that moment you get home, close the door on the cold and reach for something soft. We wanted to make that feeling last all evening.

A blanket you can wear

The Original Snoodie is an oversized hoodie with the soul of a blanket. Velour fleece on the outside, thick sherpa on the inside, a hood big enough to disappear into and a front pocket for your phone, the remote and cold hands. It's one size, cut generously to fit most adults, so it goes on over whatever you're already wearing.

Cosy, all over the house

From there, Snoodie grew into everything else that makes staying in feel like a treat. Plush, minky, ribbed and faux fur blankets for the sofa. Sherpa-hooded robes for slow mornings. Fluffy fleece hoodies, quarter-zips and joggers for the days you'd rather not get dressed at all. And Snoodies for kids, because little ones feel the cold too.

What we care about

Things that feel good from the very first wear. Easy care, so cosy never comes with a fuss. Calm colours that look as soft as they feel. And pieces worth keeping: the kind you reach for every evening, winter after winter.

So pull up the hood, put the kettle on and stay in. We'll keep things warm.

The best part of your day shouldn't need a special occasion.
i.

Soft first

Every piece starts with how it feels. Velour, sherpa, plush and faux fur, chosen for that sink-into-the-sofa softness.

ii.

Made to be lived in

Not for best, for every day. Pull it on after work, wear it to put the bins out, wash it at 40° and do it all again.

iii.

Cosy for everyone

One-size Snoodies that fit most adults, Snoodies for kids, and loungewear in calm colours the whole house can share.

Start with the Original